Social Media Tools for Work & Learning

I’m Not Dancing with you Anymore

January 31st, 2009

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The world of marketing is changing click by click. Organizations and businesses that continue with slick (and often not so slick) ad campaigns to convince consumers that their product is the best are finding out their customers are looking elsewhere. A video that illustrates how consumers are “not buying the slick add messages has received a lot of attention.

Sales Dancing with Dignity, Passion and a System

January 31st, 2009

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I decided early in life that I wasn’t a sales person. I couldn’t get excited about getting people to buy things and I had very little interest in making scads of money. I chose to develop my career in social work with a major focus on youth work and community development. I love my work as a change agent with organizations and young people however this past year, I’ve being taken over by a strong desire to work on my own as an independent consultant. Well we all know that consulting requires sales skills so here I was, looking at my biased attitudes that would surely make me the poorest consultant this side of the 49th parallel. Fortunately I was rescued from myself, when out of the blue, my very good friend Emma, knowing I was entering into a new career territory, suggested that I attend a unique sales training workshop, hosted by her father, a very high caliber training consultant in the sales industry.

The Social Non Profit – My Lens

A social non profit is attuned, responsive and adaptive to the complex factors affecting its constituents and communities. In a social non profit there is an alignment between staff, services, governance systems and online communications. Social non profits value learning and innovation and believe in working smarter by using social tech tools to enhance communication, collaboration and learning amongst staff, volunteers, partners and service users. These organizations believe that strategic use of social media empowers staff, improves services and strengthens governance practices.

Social Web Partners

I'm very pleased to have a number of very capable and talented consultants as friends and partners that work with me from time to time.

Alain Hurtubise (iAutomate.ca) designs and developments web 2. 0 platforms. Alain has over 20 years experience in web design and enterprise systems programming with large corporations. Alain's passion is paying it forward through his work with me in the non profit sector.

Peter Levesque's company, Knowledge Mobilization Works (based in Ottawa) is dedicated to building the capacity of people to create value through knowledge mobilization.

Mark Holmgren (Mark Holmgren Consulting - Edmonton AB) contributes his extensive organizational change expertise along with an array of social media integration expertise.