Social Media is Powerful – For Example, have a look at The Girl Effect
I am very impressed with the design and thinking that lay behind this video. I think it’s a great example of using social media to present a story that pushes people to rethink very complex social problems related to power, culture and gender that affects people around the world. The potential for viewers to contribute through financial donations or other forms of contributions is significantly increased after viewing the video. It’s a powerful example of using social media (pictures & text) to communicate effectively and simply to mass audiences. The Girl Effect web site tells and even more detailed story of the changes that can be achieved if resources where put in the hands of girls rather than men.


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