About

August 24th, 2009

We live in a world where the social Internet brings unheralded opportunities to grow and develop as a lifelong learner and as a productive employee or entrepreneur.

My Mission is to help non profit organizations and educational sector groups engage their stakeholders through social media strategies and tools.

I believe that learning to navigate within the sea change brought about by the social web, adds capacity (new thinking, knowledge), sustainability (able to to thrive in a rapidly changing environment) and innovativeness (able to assess, respond, adapt and create solutions).

With extensive experience in community work, program design/development and management in the non profit sector, I understand the unique challenges of adopting online communication strategies and tools to meet Mission.

With my web design partner, Alain Hurtubise of iAutomate.ca, we are uniquely positioned to bridge the gap between online social technology and implementation.

I believe that with effective use of social media strategies and tools, organizations add capacity to strengthen their communities; learning is enhanced, networks are stronger and workers are engaging their collaborators, partners, supporters and or clients with the most effective tools possible.

My consultancy, in partnership with my web design partner,  provides the following services:

  • We design and implement web platforms that feature a rich set of social media tools for engaging service users, stakeholders and supporters.
  • We help organizations create effective online social media communication plans & help staff select the appropriate tools to further Mission, Vision & Values;
  • We provide support and training to staff in using content management systems so organizations can fully control their content and communication strategy;
  • We help non profits make sense of social web technologies then harness these tools to build relationships and restore community – with your own staff team.

My goal is to improve how practitioners, particularly youth workers, teachers, mental health workers, outreach workers etc., collaborate with each other as they strive to achieve mutually held goals of positive development of their “clients”.

My role is to encourage and support the use of social media tools to enrich the networking and collaboration activities amongst practitioners and organizations. I believe that the clients served by these practitioners can also benefit from using social media tools to further their sense of belonging and place in the community.

Within the social benefit or non-profit sector there are common linkages that connects organizations. Non profit groups are by definition sharing a common goal of community betterment.

Unfortunately this sector is so under resourced and disconnected from each other, collective or collaborative initiatives are difficult to establish or sustain over time. Scrambling on short term, year to year funding, these organizations are often as bereft of assets as the clients they serve.

Social Web platforms and social media tools are bringing new hope to organizations that seek more effective ways to generate funds, collaborate, involve stakeholders and connect with constituents.

I see my role as encouraging  workers and organizations to consciously participate in the dynamic flow of knowledge that connects service users, workers and organizations with each other.

I believe that when workers and consumers from diverse sectors converse and collaborate, meaningful and relevant changes can come about. Social media tools are ideally suited to tap into and access that flow of knowledge so that new ideas, skills and strategies emerge.

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • Google Bookmarks
  • LinkedIn
  • StumbleUpon
  • Twitter
  • email
  • MySpace