What One Thing Should Leaders do to Prepare for Social Media?
Charlene Li, author of the Groundswell: Winning in a World Transformed by Social Technologies, is participating in the Question of the Week, sponsored by Nokia’s Idea Project. She posed a the question (above) and the responses are quite interesting. The responses are mostly from the corporate sector but have relevance for the non profit sector as well. You can post your responses and possibly win a Nokia phone. Here is the explanation of the Ideas Project, taken from Charlene’s newsletter.
“As social technologies change the way that leaders interact with customers, employees, & partners, what one thing should they do to prepare for this change?”
That’s right – ONE thing. Not a dozen good ideas, not a list of four starting points. What is the single most important thing a leader can do to deal with the change foisted upon them by social technologies?
To answer, visit http://bit.ly/aZkE3z to get directly to the Question of the Week. During the week, I’ll add to this post and also tweet out some of my favorite responses as we go along. To keep track, please use the hashtag “#ideasproject”.
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