Seth Godin has a new book called Linchpins. I heard that it is outstanding. When I viewed this video I could understand why the book will be another bestseller. I think linchpin people are popping up all over as more and more workers are breaking out of the compliance mind set and getting creative. Here is what Josh Bernoff from Forester Research/the Groundswell says about Seth’s new book. “You need to read Seth Godin’s Linchpin. Or be a cog in the machine. Your choice.”

Jacqueline Novogratz on how to recognize a linchpin from Seth Godin on Vimeo.

Brent purpose