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Social Media & the Power of Story Telling

December 19th, 2008

Barack Obama is a powerful speaker. He has captivated a nation and the world with his passion and oratory. I’ve been following his path to the White House for some time and am thrilled as is millions of others around the world with his message of hope and inspiration.

Social media tools when combined with transformative stories can be a potent force for bringing about change. Story telling is a tool that can be used to bring about significant changes in organizations and in the behaviors of individuals. Barack has a knack for telling stories that are simple, yet highly charged with meaning and purpose. This is one of many video’s of Barack’s speeches however his story telling at the end of the speech is what captivated me and obviously many others as well.

My favourite resource for learning about story telling for organizational change is Anecdote. They do workshops with groups around the world and story telling is one of their main themes. This story, originating from Anecdote’s web site exemplifies the power of story telling to motivate and inspire people. Have a look at Barack’s story of “Fired Up – Ready to Go”.

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Brent Uncategorized , ,

  1. December 24th, 2008 at 21:41 | #1

    It’s simple. Storytelling is broken online. We’ve fixed it.

    Here are some of the highlights:

    * Heekya is the Wikpedia of Stories, a social storytelling platform that is changing the way consumers create, share, and discover stories. Free. Fun. Easy. 60 seconds. See it here: http://heekya.com/preview.php
    * What you see is what you get (WYSIWYG) drag and drop story editor. Import all media (photo, video, text, and audio) from third party services (Facebook, Flickr, YouTube, etc.)
    * Users grab and embed Heekya story widget across social networks (Facebook, MySpace, et. al) blogs (wordpress, blogger, twitter) personal websites and via e-mail and instant message.
    * Ability to re-mix and mashup other stories, retelling them from a consumers own vantage point, that will keep user engagement levels high and attract more traffic virally, as people share and re-share stories.

    Storytelling is at the core of human existence. We’re building Heekya to unlock powerful stories of people all over the world and empower them to share their story with anyone, anywhere, anytime.

  2. zachary sedore
    January 27th, 2009 at 09:17 | #2

    Yes it is true that Mr. Obama has the gift of GAB and I find it remmarkabel. Mr. Obama has given the world the change that has been much needed for a very long time. This men did not learn how to speak over night, however he took cources in school and i’m sure he took verious workshops. My personal favorite speaker of all time is Former President Bill Clinton, men that guy can talkt he talk.

    It is very importent for us to do our part localy and speak out against POVERTY, STIGMA, MENTAL ILLNESS and so on and so on so that we can give everyone a fare chnace to live their lifes and become whatever they wish to become. Mr. Brent MacKinnon has been doing that for years. he ahs inspired me to not only talk but to listen and take action against issues in our local community. Thank you Brent!

    Zachary Sedore

  3. admin
    January 28th, 2009 at 22:08 | #3

    Hi Zach,
    Thanks for your kind words. I’m glad you are a fan of great speakers including Bill Clinton. I found a video of Bill that shows his relaxed and spontaneous style. http://www.presentationzen.com/presentationzen/2006/10/bill_clinton_an.html There are plenty more speakers at this site so you may find some more that you like.

    Take care, thanks for your comments Zach.

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