A good article that can help understand the learning styles of different generations.

Online Recruitment – Recruiting the Generations

Different generations respond to different online recruiting techniques–and to different aspects of employment offerings.

By way of background

Today, a lot of attention is being given to generational issues, and with good reason. For the first time in United States history, there are four generations in the workforce.

In order to effectively recruit and manage the various generations it helps to first understanding what constitutes a generation.

Neil Howe and William Strauss, pioneers in the field of generational studies and authors of “Generations” and “Millennials Go to College,” among other books, indicate that “a generation is defined by a common age location in history and a collective peer personality.” Howe and Strauss identify members of the Silent generation as those born from 1925 through 1942; Baby Boomers as people born from 1943 through 1960; Generation X as born 1961 through 1981; and Millennials as born from 1982 to the present.

However, when defining the generations, other experts, including Leigh Branham, author of two highly-acclaimed books, “Keeping the People Who Keep You in Business” and “The 7 Hidden Reasons Employees Leave,” and Founder/Principal of the consulting firm Keeping the People Inc., rely on slightly different parameters of inclusion.

Branham refers to the oldest generation in the workforce as Traditionalists, indicating these are people born in 1945 or before. Baby Boomers are people born from 1946 through 1964; Gen-Xers from 1965 through 1981; and Millennials from 1981 to the present.

Regardless of years and terminology used, most experts agree there are characteristics specific to each generation. Communicating effectively with each group for the purposes of recruitment requires an understanding of these characteristics.

Brent Uncategorized digitaldivide inclusion, millenials, training